Business Challenge
The client worked with multiple tire and wheel suppliers, each providing data in different formats.
Key challenges:
- No unified catalog across suppliers
- Manual stock updates leading to outdated availability
- Difficult price comparison between suppliers
- No vehicle-based tire and wheel selection
- No automated product feeds for marketing platforms
The client needed a centralized platform capable of automatically aggregating offers, keeping stock data up to date and simplifying product selection for customers.
Solution
We developed a custom tires and wheels platform with automated supplier integrations and advanced catalog logic.
Key Features:
- Supplier integration via API and XML feeds
- Automated stock and price synchronization
- Unified catalog combining multiple suppliers
- Intelligent offer selection across suppliers
- Optimized tire and wheel search logic
- Internal tire linking technology (related sizes, alternatives)
- Vehicle-based tire and wheel selection
- Fitment database (tires and wheels by vehicle)
- Multi-language support
The platform automatically selects the best available offers across all connected suppliers based on price and availability.
